Renu Smoothing Shampoo 33.8 fl oz / 1 L
A sulfate free, color safe cleanser that tames frizz as it hydrates, drying to a sleek, satin smooth finish with soft movement and luminous shine.
Benefits
• Gently removes buildup while preserving moisture and color vibrancy
• Softens rough texture and helps reduce frizz and flyaways
• Adds slip for easier detangling and a polished, glossy look
• Lightweight care ideal for dry, frizz prone, or chemically treated hair
How to apply
Thoroughly wet hair. Emulsify a small amount between palms, massage at the scalp, then glide through lengths and rinse. Repeat if desired. Follow with conditioner or mask. Use daily or as needed for a clean, refined finish.
Stylist notes
• Build lather with more water, not more shampoo, to minimize friction
• Focus the first cleanse at the scalp and the second through lengths
• Finish with a cool rinse to help seal the cuticle and boost reflection
Key ingredients
• Panthenol (pro vitamin B5) to condition, add softness, and improve flexibility
• Gentle surfactants for a thorough yet non stripping cleanse
• Smoothing emollients to refine texture and enhance shine
Pairs with
• Wide tooth shower comb for gentle, in shower detangling
• Microfiber hair towel to blot without frizz and protect the cuticle
• Lightweight heat protectant before styling to maintain a sleek finish
Conscious luxury
Sulfate free, paraben free, and color safe. Suitable for straight, wavy, curly, and coily textures. Packaging includes recyclable components where facilities exist.